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[dubious – focus on] Web content suppliers also manipulated some characteristics inside the HTML supply of a website page within an try to rank well in search engines.[eleven] By 1997, search engine designers regarded that site owners ended up building attempts to rank well inside their search engine, and that some website owners had been even manipulating their rankings in search results by stuffing web pages with too much or irrelevant search phrases. Early search engines, like Altavista and Infoseek, modified their algorithms to stop website owners from manipulating rankings.
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